Wish you had more clients?
Don’t miss out on leads just because you’re not being seen
Nobody wants to be on the second page
People can’t choose your business instead of going somewhere else if they don’t know you exist.
Our job is to help your business out of the “More options” crowd into the primary set of search results, often referred to as the “Three pack“
How can you increase visibility for local searches?
Advertising
Advertising is very effective. However, it is also time-intensive and requires technical understanding. A common advertising budget often contains the following:
- A monthly retainer
- The cost of the ads
- A percentage of the adspend
External References
When people in your city search for your industry you want them to see you right off the bat. Outside published references are a huge factor.
This type of visibility is all we do—day in and day out.
Social Media
The value of social proof cannot be overstated. This, however, is also very time-intensive.
Unfortunately, while some industries see a lot of benefit from well-managed social media efforts, many do not.
The power of local
Modern search engine technology has led to an increase in the ability of local companies to compete for visibility.
When someone in your city searches for your industry, you need to show up or someone else will.
Paid Advertising
- Effective
- Little residual effect
- Fast
- Technical know-how
- Time-intensive
- Complicated billing
- Expensive to scale
Independent Publishing Campaigns
- Effective
- Lasting benefit
- Fast
- Simple
- Only takes minutes
- Simple, predictable billing
- Easily scalable
Content Generation
- Effective
- Lasting benefit
- Slow
- Technical know-how
- Time-intensive
- Complicated billing
- Expensive to scale